Welcome to Urban Real Estate (“we”, “our”, or “us”). We value your privacy and are committed to protecting your personal information in compliance with the Protection of Personal Information Act, 4 of 2013 (POPIA).
This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website at www.urbanrealestate.co.za or interact with us in any other way.
1. Information We Collect
We collect and process personal information necessary to provide you with our property services and to improve your experience. The types of information we may collect include:
- Personal details: name, surname, email address, phone number.
- Property enquiry details: information you provide when enquiring about a property (such as preferred location, price range, property type, etc.).
- Communication records: emails, messages, or other correspondence with our agents.
- Website usage data: information automatically collected through cookies or analytics tools (such as your IP address, browser type, and browsing behaviour on our site).
2. How We Use Your Information
We use your personal information only for legitimate business purposes, including:
- Responding to your property enquiries or requests.
- Sending information about properties, listings, and related services.
- Managing and improving our website and services.
- Fulfilling legal or regulatory obligations.
- Communicating updates, newsletters, or promotional material (where you have consented).
3. How We Share Your Information
We may share your personal information only when necessary and with trusted third parties, including:
- Our agents, brokers, or affiliated partners assisting with your property enquiry.
- Service providers (such as website hosting, analytics, or marketing platforms) who support our operations.
- Legal or regulatory authorities, where disclosure is required by law.
We do not sell or rent your personal information to third parties.
4. Data Security
We take reasonable and appropriate measures to protect your personal information against unauthorised access, loss, misuse, or disclosure.
Our website uses SSL encryption and we maintain secure systems for data storage and transmission. However, no online platform can guarantee absolute security, and you share information at your own risk.
5. Your Rights Under POPIA
You have the right to:
- Access your personal information held by us.
- Request correction or deletion of your personal information.
- Withdraw consent to receive marketing communications at any time.
- Object to the processing of your information in certain circumstances.
To exercise these rights, please contact our Information Officer (see Section 10).
6. Cookies and Tracking Technologies
Our website uses cookies and similar technologies to enhance your browsing experience and analyse site traffic.
You can adjust your browser settings to refuse cookies; however, some parts of the website may not function properly without them.
7. Data Retention
We retain personal information only for as long as necessary to fulfil the purpose for which it was collected or as required by law.
8. Links to Third-Party Websites
Our website may contain links to third-party websites (e.g., property portals, partner services). We are not responsible for the privacy practices of these websites and encourage you to review their privacy policies before providing any personal information.
9. Updates to This Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated revision date. Continued use of our website after such changes constitutes your acceptance of the revised policy.
10. Contact Information
If you have any questions about this Privacy Policy or how your personal information is handled, please contact:
Information Officer:
Urban Real Estate (Pty) Ltd
Email: johlene@urbanrealestate.co.za
Phone: +27 66 405 1708
11. Acceptance
By using our website, you consent to the collection and use of your personal information as described in this Privacy Policy.